Mountain Warehouse are an established outdoor retailer, with a public image as a functional, budget brand. They are in need of a rebrand to reposition them as a premium, stylish, trustworthy brand for a new generation of outdoor enthusiasts.
Enter: Markhor.
Inspired by nature’s toughest, like its namesake, Markhor captures the unfiltered spirit of exploration - where resilience meets freedom.
Inspired by nature’s toughest, like its namesake, Markhor captures the unfiltered spirit of exploration - where resilience meets freedom.
