Slab is a full brand identity concept created for a new east London chocolate company targeting a design-literate 20-40 audience who expect the packaging to be as considered as the product inside.
The logo is built on tight, unapologetic geometry meant to mirror the chocolate bar itself and provides the thread that runs throughout rollout; from packaging to online.
The logo is built on tight, unapologetic geometry meant to mirror the chocolate bar itself and provides the thread that runs throughout rollout; from packaging to online.
